by Words Change Lives | Jan 29, 2025 | Fundraising
How many times does someone need to see your “brand” before they’ll donate to you? In private sector marketing and advertising, they’ve discovered the answer. It’s well understood most prospective customers need to hear from you 8-12 times before they feel comfortable...
by Words Change Lives | Jan 29, 2025 | Fundraising
When I graduated from college and started my business… One of the first things I did was get my own company pens. I was thrilled that I could just go out and BUY “branded merch.” It made everything seem more official. Now, it takes a little more to get my attention....
